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advanced hormone testing + insights

CLIENT

Precision Analytical Inc. (DUTCH Test)

DATE

2023-Current

INDUSTRY

Health & Wellness

SOFTWARE

Figma • Adobe • Kajabi

PARTNERSHIP

Brand Stewardship • Design System Management • Campaign Development • Website Design • Product Launches • Awareness & Lead Gen Campaigns • Content Campaigns • Marketing Collateral • Promotional Materials • Customer Communications • Sales Collateral • Print Design • Brochures • Booklets • Guides • Stationery • Print Advertising • Event Branding & Identity • Event Materials • Conference & Trade Show Design • Booth Design • Custom Displays • Event Signage • Social Media Creative • Social Templates • Organic Social • Paid Social • Educational Content • Branded Content • Brand Photography • Photography Art Direction • Creative Reviews • Creative Consultation

Precision Analytical, creator of the DUTCH Test (Dried Urine Testing for Comprehensive Hormones), provides a suite of testing options designed to provide a more complete picture of sex and adrenal hormones and their metabolites. With a strong focus on both clinical testing and practitioner education, the DUTCH brand translates complex hormone data into tools and resources healthcare professionals can put into practice.

Artfully’s partnership with DUTCH has evolved from individual design projects into ongoing brand support across the organization. Today, that includes stewardship of the overarching brand, a structured design review process for core materials, and continued collaboration with the internal team to strengthen and evolve how DUTCH shows up across channels. Artfully also supports the website, sales presentations, marketing materials, and other creative needs as they emerge.

A major area of focus has been DUTCH’s paid and organic social ecosystem. Artfully helped establish a more cohesive approach across social content and conducts quarterly creative reviews to evaluate what’s working, identify opportunities, and introduce enhancements that keep the system fresh while remaining distinctly DUTCH. The result is an evolving framework the internal team can use day to day without sacrificing consistency or creative quality.

The partnership also extends into major brand moments, including DUTCH Fest, the company’s marquee annual event. Artfully developed the event identity and visual system, carrying it from promotional materials leading up to the event through the on-site experience. Together, these touch points demonstrate the broader role Artfully plays with DUTCH: not simply creating individual assets, but helping steward, extend, and continually strengthen the brand wherever it needs to show up.

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